The Modern Varsity collection fused clean, contemporary silhouettes with minimal yet elegant trims. Part of the challenge was to own and renew the iconic global stripe, so I developed a mesh tape version which we added as a tuxedo stripe on tops and bottoms. I focused the color around the deeper hues of the season, with levels of berry, apricot and gold next to the comfort of desert browns and rich greens. Combined with our heritage palette of navy and rich red, a welcomed warmth for Fall unfolded. We also added thoughtful hits of the global stripe to places such as the back neck of a tee shirt or the front hem of the seamless bra. Select pieces shown here include the velour hooded track suit and our best-selling leggings, showcasing modern color blocking and the mesh version of the global stripe.
The Champion of Sport campaign empowered the female athlete to move with high performance and style. As part of the classic varsity line, the Gym Issue tops were made in a soft performance jersey, also developed as a sporty stripe. The concept was to design easy layers that could be worn during and after practice and workouts. I took the classic crew and hoodie, added a dash of Champion heritage, and pieced breathable mesh into modern silhouettes. I love the way they paired back to leggings and shorts, the perfect combo for a work out!
This was all about nautical stripes and that off-duty, on the road getaway for the Supermodel Essentials customer. I was inspired by vintage bathing suits and retro blocking, and created this group to embody the classic Nantucket moment. Throw in vacay mode, and these pieces were the must have fashion essentials for the ultimate girls trip. From the casual lunch dress to the romper for the beach, or the crew for that late night breeze, each style was designed to work for any on-the-go moment. Love the convertible shot with the jumpsuit, so fun and filled with adventure!
Starter is known for its athletic street clothing, especially the iconic Starter jacket. The challenge was to create an elevated women’s collection that was modern and wearable, yet remained true to the brand identity. I focused the concept around the nostalgia of the late 90’s to early 2000’s, fusing the feminine power of that era with today’s modern fabrications and graphics. From color blocking, logo tape track suits, embossed towel terry, mesh piecing, chenille patches, the satin bomber and more, we reimagined this retro moment for the modern Starter women. Here are a few key looks from the collection, the woven track suit was a huge love and was showcased as the main look for the season.
The Washed “Denim” collection was part of the Supermodel Essentials line, and was all about easy to wear separates that could be worn day to night. I worked with the fabric team to develop a soft woven with a washed look and a drapey hand feel. It looked like “denim” but felt soft and dressy which added to the elevated look of each piece. I love Alessandra Ambrosio rocking the halter romper, it’s so playful and feminine, the perfect look for the beach or to wear with heels for a casual night out. Best-selling styles shown here include the woven jogger and the hooded jacket which was blocked with our core fleece.
The concept vision for this season was driven by playful prints and rich color, I really tried to create a warm yet active vibe for Fall. We paired animal, camo, floral and logo inspired prints back to essential core basics with a twist. Splicing and logo tape piecing, mesh insets and unexpected pops of color in hoods and trims helped elevate each style. The customer always appreciated a little bit of fun with her fashion, so we designed each style with something special. A few of the pieces were selected for the North American Campaign, and looked fantastic as part of the Cozy Comfort category.
Soft and cozy, I worked with our fabric partners to develop this modal blended French Terry. Each piece was designed with comfort in mind and an airy femininity iconic to the customer. The concept was to offer casual basics that could be worn at home or on the go for a walk or errand. Therefore the fabric was so yummy and soft, you wanted to wear it all day, and that was the goal! The entire collection was a loungy to-fro for the modern customer, and was featured in the Victoria’s Secret concept catalog for the season.
There is nothing like a good basic at a great price. These were three of the best selling tops, and I think it was because we achieved the perfect fit and blew it out in amazing prints and colors. I also love the inversion pose that captures that great macramé detail at the back of this 2-in-1 tank. The concept centered around tropical prints, which we used in unexpected ways, such as in the bra of the 2-in-1 tank, and the burnout print, for the tieback tank. The entire group looked fresh and feminine, with plenty of on-trend details.
Pop Sugar is a regular go-to for fun and effective workouts. I designed this top as part of an elevated train collection, fusing bold fashion with performance, for a “New Year New You”. The concept was for our fashion-forward customer, delivering high-end fabrics and attributes, with fun color blocking and precision trim details – even the drawcords on the pullover had a pop color on the edges that tied back to the color of the aglet. Target did a great holiday promo around the collection - I love the way the color is bright and feminine, yet edgy with confidence. Having my top featured in Pop Sugar was simply icing on the cake.
This is Champion performance at its best. We really played up the athletic striping in print and jacquard meshes. I designed the cardio jacket and tops in this group, using bold color blocking and fabric blocking to tie back to the bras and tights. The collection really came together in a fresh and modern way, while remaining true to iconic Champion.
Truly loved this collection. We rented out Aerial Yoga in NYC, and shot so many gorgeous aerial and workout compositions. A modern adaptation of Russian folk dance, this was by far one of my favorite collections to design - such bold color with high-end performance attributes. Great press coverage starring Jaws Nelson and Alexandra Mack – if you don’t know, these women are fierce!
This was an athleisure collection dripping with athletic stripes in graphics and trims. From cozy fleece to velour, I designed each group to have it’s own identity, yet every piece could be worn with each other. My favorite is the cross front pullover with the stripe rib trim, it perfectly captures the effortless and feminine concept.
This was my design for the Victoria's Secret Fashion Show - a luxurious fleece, blended with a soft leather, to create the ultimate cool-girl moto jacket. The iconic wings were a black and crystal rhinestone and glitter applique. Love the way Miranda Kerr and Erin Heatherton rocked this look. The jacket was sold online and in stores, so the customer could have a very special piece of the show. It was part of the Tinsel Town, giftable moment for the holidays. We paired luxy, sequins pieces with casual accessories, for a glam-on-the go vibe. The faux, fur vest was the foxy 3rd-piece that pulled the whole look together - muah!
The Bowie inspired, New Americans collection, showcased color blocked splices in modern combinations. I designed this bra with a purposeful high neck and a layer of open-hole mesh that wrapped from front to back. That pop of red truly pulled the whole group together, especially within the custom logo elastic. Dangerously modeled by Alexandra Mack, it’s a celebration of form and function at every turn.
This season was a fusion of organic animal prints and tonal color blocking. Two of the active tops I designed received a nice catalog promo, showcasing mesh and cut-out details, a fashionable tie at the back, and soft performance jerseys you just want to live in all day. The original concept had a beautiful run of teals and oceanic blues, paired back to deep, desert rusts with pops of corals, and tones of mauves and plums. I love how the color comes to life on each page - so warm and modern, sporty and fun!
This collection explored nautical drawtie details in a soft, loose loop French Terry. The natural color of the braided drawties gave it a relaxed and trendy vibe. This fabric was also used in the Supermodel Essentials sweatshirt, a staple piece that always had a run of prints, embellishments, foil, lace – anything that made the customer feel special and fashion forward. One of my favorite designs was the leather jacket mixed with French Terry – sporty, casual and chic!
This collection was an industrial interpretation of ballet - “Steam Punk” elements blended with soft blushes, misty mauves, and pops of deep teals and midnight purples. I loved incorporating the moto pintuck into racer backs and shoulder yokes, merging the two elements into one. The cardio jacket merged this detail with mesh for ventilation, contoured lines for form, moto zippers at the sleeves, and a packable hood within the collar. These were shot at Aerial Yoga in NYC by Chris Fanning, starring Jaws Nelson – she has arms of steel!
Every summer I designed a beach inspired collection around Fleece and French terry. From acid wash to speckled heathers, the concept was always about sexy layers to be worn back to swim. My favorite group included a beaded drawcord I hand designed, with a pop color tassel. It was so fun and feminine, with lace trim details, ikat prints and a range of color capturing that perfect sea breeze rainbow at sunset.
The Hustle and Flow collection was a glamorous revisit of New Year’s in the Disco era. The print infused blades of gold in abstract rain droplets, and the cross front tank was an elegant nod back to the era. I also designed a crew neck in a bonded heather fleece with a solid back. We played with both sides of the fabric and added a hit of mesh trim that picked up the pops of teal and plum from the palette. This was a rich and explosive group of power and movement.
This was such a fun and inspired season to work on - the color palette had a beautiful range of warms and cools, and the floral print knocked it out of the park. I designed all of the tops for this group, inspired by cut outs, twists and textures. Love the way the open back top was featured in the catalog, and Pop Sugar had a great shot of the mock neck tank that blended butter soft jersey with a second skin woven at the back.
Inspired by hiking and rock climbing, this collection was about moto details and glamping with function and style. The cardio jacket had a fashionable cross over front opening and a moto tight to match. The crop jacket was made in a performance denim, with mesh piecing for ventilation, and cool-girl moto details at the shoulder and sleeves. Both jackets became staple pieces, as they were so easy to layer on each season. The entire group centered around the hero prints – camo, rock formations and a field of fireflies which had glow in the dark ink for the hooded anorak. The camo vest had a stripe mesh back trim that I developed for the entire group, and was featured on Shape.com for their Get Fit top picks. I love the power and strength of this collection - modern and trendy with functional glam.
The ponte tight was a premium legging with micro rivets and flattering style lines. The equestrian inspired collection starred Karlie Kloss, and included a countryside plaid with leather insets. Each season we paired this tight within the line, and the waffle pullover combo captured just the right balance of lounge and glam.
